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JD Williams launches premium clothing collection for women

The collection features a selection of staples for Autumn Winter 2023, available online from 7 September at JD Williams in sizes 8-18

JD Williams, a leading brand within N Brown Group plc, has announced the launch of a new range of premium wardrobe staples, Anthology.

The collection features a selection of staples for Autumn Winter 2023, available online from 7 September at JD Williams in sizes 8-18. The edit of “refined, stylish” essentials is designed to enable sophisticated and contemporary outfit building, with an elevated approach to dressing that offers versatility, with quality fabrics and finer details.

The brand said tailoring “takes centre stage”, and the collection includes pieces ranging from a three-piece elegant suit in buttery neutrals to hot pink tailored flares, chic ivory, striped or classic woven shirts, and silique knitwear and outerwear. 

Ranging from £25 – £185, the designs inject classic shapes with modern personality through elegant cuts and pops of colour, and layers of texture.

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Sarah Welsh, CEO of retail at N Brown Group, said: “At JD Williams, we are on a journey to empower women by offering our customers inclusive, high-quality, well-fitting fashion. This range of sophisticated contemporary outfits is our latest collection supporting this mission.

“Anthology from JD Williams offers high quality with affordability at the heart. It provides our customers with a range of pieces in quality fabrics that will stand the test of time, supporting sustainability through investment dressing.”

Welsh continued: “We know our customers are looking for inclusive, high-quality, well-fitting fashion. This new range supports women to focus on themselves, with a focus on style and quality, building on classic tailoring, injecting style and confidence into the wardrobe of women in their prime.”

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