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On this episode of Talking Shop I’m joined by Alain Bejjani—former Group CEO of Middle East retail giant Majid Al Futtaim, and author of the definitive new book, NEXT: Leading Through the New Realities. Drawing on his childhood in war-torn Beirut, and his experience steering a $9.5bn dollar retail and lifestyle empire through a global pandemic, Alain brings an unmatched perspective on leadership under pressure. Today, we break down his crisis survival playbook for retailers operating in distress. We discuss why resilience must always outpace efficiency, the four assets a brand must protect at all costs, and how to turn macro-turmoil into a long-term direction that scales.

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Mike Ashley’s Frasers Group has announced that it has once again upped its stake in Asos to nearly 17%.

The news comes after the group upped its stake in the online retail company to over 10% in June.

Additionally, Frasers also acquired 7.8% stake in Boohoo last month.

Prior to that the group also recently purchased a 11.1% stake in Currys followed by a £75m stake in AO World.

According to Asos’ recent trading update, it returned to profitability after its EBIT rose more than £20m year on year for the three months ended 31 May.

This earnings increase comes despite its revenue dropping 11% from £964m down to £859m in the same period.

Asos now believes that it is on-track to deliver its adjusted EBIT guidance of between £40-60m in H2 FY23.

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