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Consumers are feeling the pinch – but so are retailers. Can Black Friday even happen this year?

The following guest article has been written by Mark Hook, spokesperson for Inventory Planner by Sage 

Black Friday traditionally marks the start of the festive shopping season, with big ticket promotions that seem to get bigger every year. Black Friday is now fast approaching, and many retailers are reassessing their strategies for this year’s event in light of the ongoing cost-of-living crisis.

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