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Local authorities urged to respond to small retail businesses’ demands for digital skills training

Small retail businesses around the country have a lack of understanding of digital marketing with business owners and employees simply not having the right tools and information to make the most of the social media revolution, according to a new study.

Small retail businesses around the country have a lack of understanding of digital marketing with business owners and employees simply not having the right tools and information to make the most of the social media revolution, according to a new study.
The findings have been published in a new free White Paper by social media specialist Maybe*, entitled “Levelling up the digital skills gap: How local authorities can help businesses transform their digital skills in response to evolving consumer behaviour”.

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