Wickes and iSite partner to launch shoppable digital content

Customers can reportedly add over 1,300 products directly to their baskets when watching the brand’s online video content, with the products featured in the video content easily accessible to give confidence to customers

Wickes has partnered with iSite to launch a “unique” new home improvement space with over 130 online shoppable videos. The group said the recent launch and partnership reinforces the brand’s strategy to support project-based shopping. 

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