NewsSupermarkets

Aldi hails ‘best ever’ Christmas

It was the only major supermarket to grow sales in December, with its market-leading sales growth during this period cementing Aldi’s position as the UK’s fastest growing supermarket in 2021.

Aldi has reported its “best ever Christmas”, after it revealed the return of Kevin the Carrot in its festive television ad helped attract half a million new shoppers in December.

Sales in December rose 0.

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