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Sainsbury’s opens new Aberdeen store
Aberdeen Sainsbury’s opening.

Sainsbury’s opens new Aberdeen store

On this episode of Talking Shop, we're joined by Dan Cate, CEO and Founder of SoldThrough. Dan is a heavyweight retail executive who has spent decades steering the merchandising and digital operations of America’s most iconic retail institutions, from Saks Fifth Avenue and Bloomingdale’s to Century 21 and Lord & Taylor. Today, through his platform SoldThrough, Dan helps international fashion brands cross the Atlantic and crack the notoriously brutal U.S. retail landscape. We break down his journey from the shop floor to the C-suite, the operational indicators that prove a brand is truly ready for international expansion, and how to navigate a fragmented American market without destroying your margins. We also discuss how to balance localised inventory with central efficiency, and the one non-negotiable metric that tells you a product has found genuine market fit.

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Sainsbury’s has opened the doors of its new store in Aberdeen.

The new 2,503 sq. ft Sainsbury’s Local is now open from 7am-11pm, seven days a week, and is located next to where the new Countesswells Primary School will be situated. 

The store will also feature a self-service Costa coffee machine, as well as a Sainsbury’s Bank ATM, with 22 employees attached to the store. 

Following the latest opening, Sainsbury’s now operates over 130 stores in Scotland, with over 9,000 employees. 

Patrick Dunne, Sainsbury’s property director, said: “I’m delighted that Sainsbury’s is the first retailer to become part of the exciting new community in Countesswells. 

“Our passion for great quality food, convenience, value and excellent service makes us a natural fit for the town and we’re very pleased to be welcoming our new Local into Sainsbury’s long established Scottish estate.”

Annette Henderson, Sainsbury’s Aberdeen Countesswells local store manager, said: “The store looks fantastic and we’re sure customers will love the product ranges on offer. My team has worked hard to get the store ready and we’re now really looking forward to welcoming and serving the people of Countesswells.”

Alex Goodfellow, director of Countesswells Development Limited, added: “Sainsbury’s arrival in Countesswells marks another key milestone in our commitment to delivering a highly attractive community that combines the best of modern living with a tranquil, rural setting. 

“This investment in the new community supports local jobs and provides a much-needed local supermarket, which we know will be welcomed by residents.”

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