This latest expansion is DMR’s first opening of a mono-brand boutique, combining the watchmaking heritage of Omega with customer service experience.
The new boutique spanning 2000 sq ft, will be located on South John Street, at the heart of the Liverpool One estate.
John Robinson, managing director at DMR, said: “After the challenges of the last year or so, this latest announcement reaffirms our commitment to bricks and mortar retail and to the Liverpool One development which continues to attract visitors from across the North West to this vibrant city.
“We are pleased to be working closely with our good friends at Omega on this exciting project.”
Andrea Nunziata, brand director at Omega UK, added: “We have enjoyed a strong and successful partnership and are delighted to celebrate this next step with the opening of the first Omega Boutique in Liverpool.
“It will provide the opportunity for brand enthusiasts to experience the full Omega collections and will become the place of reference for Omega in Liverpool.”