What’s next for Primark?

Retail Sector explores why Primark’s failure to embrace online may leave it at a disadvantage during the Covid-19 pandemic

Primark’s opening statement for 2021 had a slightly more sombre tone than you would expect from one of the UK’s reigning fast fashion champions. In a brief statement issued by its parent company Associated British Foods, the store revealed how it now expects to lose and additional £220m in sales due to the Covid-19 pandemic.

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