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On this episode of Talking Shop I’m joined by Alain Bejjani—former Group CEO of Middle East retail giant Majid Al Futtaim, and author of the definitive new book, NEXT: Leading Through the New Realities. Drawing on his childhood in war-torn Beirut, and his experience steering a $9.5bn dollar retail and lifestyle empire through a global pandemic, Alain brings an unmatched perspective on leadership under pressure. Today, we break down his crisis survival playbook for retailers operating in distress. We discuss why resilience must always outpace efficiency, the four assets a brand must protect at all costs, and how to turn macro-turmoil into a long-term direction that scales.

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Online electricals retailer AO has expanded its logistic capabilities with the opening of a new 115,000 sq ft warehouse in Stafford.

The new warehouse will also create 250 new roles with AO adding that the recruitment drive has been launched to manage the “sustained demand” created by customers turning to AO following the Covid-19 lockdown.

David Ashwell, MD of AO Logistics, said: “We’ve been quick to adapt to meet increased customer demand and we’re investing in the future, adding more space and hundreds of new, quality jobs for people in Cheshire and Staffordshire. 

“We’re proud to be a growing local employer with a history of creating careers in phenomenal business where the sky’s the limit. Every one of the new recruits will also be part of AO’s recently announced incentive scheme, the Value Creation Plan.”

He added: “The revolutionary new scheme is the first of its kind in the UK and will give every AO-er the opportunity to earn around one times’ salary linked to the business’ success over the next five years.

“We’ve proudly provided a lifeline to customers during Covid and a safe working environment for our people.”

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