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Swedish furniture retailer, Ikea, has announced it has begun trialling an environmentally-friendly leasing scheme in one of its Swiss stores.
Alongside the trial, Ikea has introduced programmes which will see waste reduced, with customers returning old beds and sofas which are then donated to charity by the Swedish retailer. Ikea said the new schemes came as the retailer was looking for new ways to allow customers to “buy, care for and pass on products”.
The leasing plan is set to be the first in a series of new Ikea offerings, which will see customers subscribing to services such as refurbishing.
Inter Ikea CEO Torbjorn Loof, said: “We will work together with partners so you can actually lease your furniture. When that leasing period is over, you hand it back and might lease something else. And instead of throwing those away, we refurbish them a little and we could sell them, prolonging the life cycle of the product.”
The Inter Ikea group, named after the company’s founder Ingvar Kamprad, currently controls the brand rights of the furniture retailer.
