Dixons Carphone sees Christmas sales boost

Electronics retailer Dixons Carphone has reported a 2% increase in like-for-like sales for the 10 weeks ending 5 January 2019.

Group like-for-like revenue increased by 1% during the festive period, with share gains across all categories online and in-store, offsetting market decline.

However, UK and Ireland mobile like-for-like sales were down 7%, and the group has reported a continued decline in the 24 month postpay market, down 8% in the period.

Group CEO Alex Baldock said: “Peak trading was solid and in line with expectations, producing record sales against a tough backdrop. We continued to grow our leading electrical market positions in all territories, online and instore. In UK mobile, performance was as expected. Overall, our peak trading was disciplined and well executed, with stable gross margins.”

He added: “In UK electricals we grew sales, despite a challenging backdrop and a declining market. Sales were strong in all categories, with standout performances in TV (where we drove the supersizing trend), smart tech and gaming.”

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