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Economy

Gaming market now bigger than video and music combined

The video games market now accounts for more than half of the entire UK entertainment market (51.3%), the Entertainment Retailer Association (ERA) has said.

Total sales for the games market reached £3,863m in 2018, compared with the total music sales, increasing by £1,334m, and video sales, which reached £2,337m last year.

According to the group the physical console and PC games market shrank slightly in 2018, down 2.8% to £769.9m, and digital growth was by recent standards a modest 12.5% to £3.094m, but it added that the “sheer scale” of the games market makes it bigger than video and music combined.

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The ERA said that gaming, more than any other sector, has benefitted from a “proliferation of new services” from direct to console downloads and mobile and social gaming, with the sector more than doubling in value since 2007 – now worth £3.864bn.

ERA CEO Kim Bayley said: “The games industry has been incredibly effective in taking advantage of the potential of digital technology to offer new and compelling forms of entertainment. Despite being the youngest of our three sectors, it is now by far the biggest.”

Position Title Company Physical Unit Sales
1 FIFA 19 Electronic Arts 1,889,401
2 Red Dead Redemption 2 Take 2 1,757,212
3 Call Of Duty: Black Ops 4 Activision Blizzard 1,172,855
4 Marvel’s Spider-Man Sony Computer Ent. 676,621
5 Mario Kart 8 Deluxe Nintendo 458,675
6 Far Cry 5 Ubisoft 434,133
7 Crash Bandicoot N.Sane Trilogy Activision Blizzard 430,551
8 God Of War Sony Computer Ent. 399,395
9 Forza Horizon 4 Microsoft 392,960
10 FIFA 18 Electronic Arts 351,788
11 Grand Theft Auto V Take 2 339,805
12 Spyro Reignited Trilogy Activision Blizzard 333,725
13 Battlefield V Electronic Arts 313,100
14 Assassin’s Creed Odyssey Ubisoft 305,937
15 Super Smash Bros. Ultimate Nintendo 284,155
16 Super Mario Odyssey Nintendo 240,710
17 Call Of Duty: Wwii Activision Blizzard 230,576
18 Pokemon: Let’s Go, Pikachu! Nintendo 227,767
19 Shadow Of The Tomb Raider Square Enix / Microsoft 226,125
20 Fallout 76 Bethesda Softworks 218,534

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