Clothing & ShoesLuxury Goods

Chinese shopping sites pull Dolce and Gabbana goods amid ad backlash

Dolce and Gabbana products have been pulled from Chinese e-commerce as a result of its controversial ad campaign.

The luxury fashion house posted an ad this week which shows a Chinese model struggling to eat pasta and pizza with chopsticks. The campaign was accused of promoting unflattering stereotypes.

The situation worsened after twitter messages allegedly written by co-founder Stefano Gabbana including offensive comments about Chinese people were leaked.

The designers Domenico Dolce and Stefano Gabbana apologised on Friday and said both accounts had been hacked.
The pair said on a video shared on social media: “We have thought long and hard with great sadness about everything that has happened and what we have caused you in your country and we are very sorry.”

However recent searches for Dolce And Gabbana turned up no items on major online retailers such as Alibaba’s Tmall and

Additionally a duty-free shop at the Haikou Meilan airport on China’s Hainan island has pulled all Dolce And Gabbana products from its shelves posting a photo to its social media account.

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