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Footfall drops 8.6% as sunshine fails to attract shoppers

Retail Footfall

On this episode we're joined by Florian Clemens, Strategy and Proposition Director at Tesco Media, to unpack how retail media is evolving at speed — and what Tesco Media’s role looks like inside the wider Tesco ecosystem. We explore the “win-win-win” promise for shoppers, brands and retailers, the power of contextual relevance, and why Tesco calls its offering “video, reimagined.” Plus, we’ll look ahead to GenAI creativity, automation, and what brands should do now to prepare for retail media’s next phase.

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The UK high street saw an overall 8.6% year-on-year drop in footfall despite the warm May bank holidays, figures show.

According to Ipsos’ UK Retail Traffic Weathermap, London and the south east saw the sharpest decline with 13.3% fewer shoppers on the high street compared with the same period last year.

The Midlands saw a decrease of 9.3%, Scotland and Northern Ireland experienced a 7.9% drop. Northern England and south west England and Wales saw declines of 4.5% and 5.5% respectively.

Compared with last month, the overall footfall for the May dipped slightly by 1.4%.

London and the south east and Northern England were the only two regions to see increases compared to April, recording figures of 1.7% and 3% respectively.

The Midlands saw a 1.5% decline, while Scotland and Northern Ireland attracted 0.5% less shoppers than in April. South west England and Wales saw the biggest drop with 4.3% less people on the high street.

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