Amazon Fresh
This coverage examines Amazon Fresh’s strategy and operations in the UK retail market, offering insights for executives, managers, and brand professionals. Reporting includes store openings, technology innovations, product range developments, marketing campaigns, and the brand’s positioning in the grocery and convenience sector. The analysis helps professionals assess Amazon Fresh’s growth plans, customer engagement strategies, and competitive impact.
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Oct- 2025 -6 OctoberFeatures
Fresh no more: Amazon’s online grocery strategy explained
Amazon has announced it will close all 14 of its Amazon Fresh stores in the UK, while converting a further five into Whole Foods Market locations. By the end of 2026, the company will operate 12 Whole Foods stores across the country, including a recently opened branch in Chelsea and…
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Sep- 2025 -24 SeptemberSupermarkets
All Amazon Fresh stores in UK to close
Amazon is set to close all Amazon Fresh stores in the UK, shuttering 14 stores under the Amazon Fresh brand and converting a further five to Whole Foods stores. It comes as the group said it wanted to focus more on the online delivery sector, and expand the sale of…
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Apr- 2024 -3 AprilNews
Today’s news in brief-3/4/24
Amazon is reportedly discontinuing its Just Walk Out checkout system in US Amazon Fresh stores, opting instead for Dash Carts, which allow shoppers to pay as they shop. The move, announced by Tony Hoggett, Amazon’s senior vice president of grocery stores, aims to enhance customer experience by integrating features like…
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3 AprilTechnology
Amazon to ditch Just Walk Out tech in US stores
Amazon is reportedly set to ditch its grab-and-go checkout system, Just Walk Out, across its US Amazon Fresh stores in favour of newer technology. Tony Hoggett, Amazon’s senior vice president of grocery stores, told The Information that the company’s Just Walk Out technology, which relied on cameras and sensors to monitor…
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Jul- 2023 -25 JulyHigh Street
Amazon closes its first checkoutless store after two years
Amazon’s first Amazon Fresh store in the UK has closed, having opened just over two years ago. The till-less store opened in Ealing Broadway in March 2021 and was the retailer’s first store of its kind to open outside of the US. The store was permanently shuttered on Sunday (23…
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May- 2023 -3 MayAnalysis
Will retailers of organic produce make a comeback?
Whole Foods, which was acquired by Amazon in August 2017, started off the year with a cut-and-dried plan to invest profits strategically. In what CEO Jason Buechel called “a 10-year vision for leading the company into the future”, the organic produce retailer aims to set records for new store growth,…
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Feb- 2023 -3 FebruaryOnline & Digital
Amazon profits halve despite strong holiday sales
Amazon’s full-year profits halved to $12.2bn (£9.9bn) in FY22, as international sales fell 8% year-on-year to $34.5bn (£28.1bn). This comes in spite of the group’s net sales increasing 12% during the holiday season of 2022 compared with the same period last year. In addition, the retailer’s operating income decreased to…
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Aug- 2022 -22 AugustOnline & Digital
Amazon Fresh rollout put on pause
Amazon has reportedly paused its plans to expand its checkout-free convenience stores, according to The Times, amid weaker sales and the current economic outlook. The Times claims the retail giant has “walked away” from talks on “dozens” of sites for its Amazon Fresh stores, whilst calling off a search for…
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Jul- 2022 -26 JulyComment
How physical stores can ensure they are refit for the future
The events of the past couple of years have accelerated the pace of change in the retail industry. Retailers have simultaneously had to react quickly to events out of their control, while also embracing the ongoing trends that were clear even before the pandemic hit. The role of the physical…
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May- 2022 -10 MaySupermarkets
Amazon Fresh to expand beyond London with Sevenoaks site
Amazon Fresh is set to open a new site in Sevenoaks, Kent, becoming one of the first Amazon Fresh stores to open outside of London. According to Kent Online, it is thought the new store will open on the site of a former Baby Gap in Bligh’s Meadow. Sevenoaks District…
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