Aldi invests £300m in price cuts

Aldi has revealed that it has invested more than £300m in price cuts since the start of 2025.

The supermarket has reduced over 900 prices across its range in recent months, including fresh fruit and vegetables, bread, dairy and household essentials.

Alongside this drive Aldi is set to open an average of one new store a week between now and the end of the year, as it continues to expand. This will include new stores in Sefton in Liverpool and Pacific Drive in Eastbourne, Brimington in Chesterfield and Shoreditch in London.

Julie Ashfield, chief commercial officer at Aldi UK, said: “Rising inflation has meant many shoppers are understandably more conscious about where they spend their money. That’s why we’ve already invested more than £300 million in price cuts this year, ensuring Aldi customers continue to benefit from the very best value.

“We know how important the lowest prices are to our customers, especially as they prepare for Christmas, and we continue to offer significant savings compared to the full-price supermarkets.”

It comes after Aldi fitted InPost parcel lockers at more than 500 of its UK stores, with further installations planned in the coming months.

The supermarket now offers the service at 536 sites across England, Scotland and Wales and aims to increase this to at least 600 stores by the end of the year.The lockers allow customers to collect and return online orders while visiting their local store.

It also pledged to provide virtual work experience to 10,000 young people across the UK by the end of 2025. The free online course is open to students aged 13 and over and introduces participants to careers in retail, including warehouse operations, store management and office-based roles.