Watches of Switzerland expands Canary Wharf showroom

Watches of Switzerland has unveiled its newly refurbished Canary Wharf showroom, having added the unit next door, more than doubling its size.

The new showroom adds to the group’s portfolio within the shopping centre after the recent openings of both Omega and Breitling mono-brand boutiques.

The refurbished showroom has a “bright, contemporary, and spacious” interior and features the latest Watches of Switzerland finishes with new flooring and lighting. There is also a newly refurbished Rolex area, which has substantially expanded and moved to the front of the showroom.

There are new areas for brands such as Cartier, Hublot and Tag Heuer as well as the introduction of Zenith. Zenith joins the “prestigious” line up within the branded areas showcasing the Zenith x the Watches of Switzerland Group Chronomaster Original Limited Edition.

Craig Bolton, president, said: “We are excited to have expanded our Canary Wharf showroom, to enhance our customer experience we have significantly increased the Rolex and Cartier brand areas, also increasing the luxury offering with Tag Heuer,Zenith and Hublot. The new Watches of Switzerland showroom completes the extensive investment within the shopping mall having recently opened mono-brand boutiques with Omega and Breitling in Canada Place.”