Primark continues US expansion with NY store

Primark has continued its US expansion with the opening of its first of three new stores in New York.

The retailer has opened a new store in Roosevelt Field in Garden City with a further two sites set to open on Jamaica Avenue in Queens, and City Point in Brooklyn – all opening to the public before the year’s end.

The three New York Metro openings kick off Primark’s US growth plan to reach 60 stores by 2026.

Primark Roosevelt Field is the brand’s 409th store and its 14th store in the US. The location will have 44,290 square feet of retail selling space and will offer shoppers high quality fashion at value prices.

Other store openings are quick to follow, with both the Jamaica Avenue and City Point openings coming in December 2022.

The new Jamaica Avenue store, which will open on December 1, 2022, is positioned to help revitalise a “hot spot for retail”, and the new City Point location, opening date to be announced soon, in the recently constructed City Point complex will have frontage onto Fulton Street, giving Primark prime access to Brooklyn’s principal retail high street as well as easy access from Manhattan.

Kevin Tulip, president of Primark US, said: “We’re excited for the future for Primark in New York, as our current stores have shown the important role we can play in the region as an affordable and inclusive retailer, bringing back the allure of brick-and-mortar.

“Primark offers shoppers affordability without sacrificing quality. Whether they are shopping for their own essentials, the latest trend pieces, or fulfilling loved ones’ holiday wish lists, we have something for everyone in the family and we are committed to delivering the best value on the high street.”