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Clothing & Shoes

Pretty Little Thing CEO steps down

Under Kamani PLT has become one of the major players in women's fashion becoming a global brand worth an estimated £3.6bn and becoming part of the Boohoo Group

CEO of Pretty Little Thing Umar Kamani has announced he is stepping down from his role after 12 years in charge.

Kamani, who set the company up with his brother in 2012, said that he would still continue to support the brand on some projects until a new CEO is named.

PLT stated that the board of directors including COO Paul Papworth and commercial director, Tom Binns would lead the brand for now while focusing on expansion plans in the USA.

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Kamani said: “After 12 years as CEO and Founder of PrettyLittleThing I have made the difficult decision to step down from my position as CEO. 12 amazing years that changed my life and I will be forever grateful for all those memories.

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“I’m at the stage in my life where I need to set myself new challenges and goals and build new brands that hopefully you all love and support as much as you did with this one.”

Kamani added: “When I first had the idea of setting up this brand, I could never have imagined what we would go on to achieve. Since our humble beginnings in 2012, PLT has gone on to eventually become one of the biggest fashion brands in the world.

“From day one we’ve been a brand with family values at the core of our identity and what we built has always had a family feel; the PLT Family. To my team, you have been the most resilient and hard-working individuals and I truly couldn’t have done this without each and every one of you. This was never just my brand; it was yours too.”

 

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