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Contactless limit to hit £100 in October

Contactless limit to hit £100 in October

On this episode of Talking Shop, we are joined by Nikki Baird, Vice President of Strategy and Product at Aptos. Nikki has spent decades separating technology hype from real-world consumer behavior. Today, we delve into the emergence of the "dark funnel" and how LLMs like ChatGPT are disrupting traditional retail search pipelines, breaking retail media networks, and forcing retailers to their re-evaluate product landing page.

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The Government is set to raise the contactless card spending limit from £45 to £100 from 15 October 2021.

Initial plans for the change were first announced in March’s budget announcement, and follow the increase from £30 to its current level at the start of the pandemic.

The decision has been made by the Financial Conduct Authority (FCA) and Treasury, following a consultation with both the retail and banking sectors.

The new £100 limit would represent a ten-times rise from the initial £10 block put in place when contactless payments were first introduced in 2007. Since then, the limit has been gradually increased, to £20 in 2012 and then £30 in 2015.

Chancellor Rishi Sunak said: “Increasing the contactless limit will make it easier than ever to pay safely and securely – whether that’s at the local shops, or your favourite pub and restaurant.

“As people get back to the high street, millions of payments will be made simpler, providing a welcome boost for retailers and shoppers.”

However, the increase has raised concerns about potential crime, with fraudsters soon able to spend £100 without the need for a pin.

Laura Suter of fund shop AJ Bell told The Telegraph: “While the move brings more convenience for some, it is a thief’s dream, as they can take far more of your money in each transaction if your card is lost or stolen. 

“By spending £100 a pop without having to put in a pin, it would be very easy for thieves to blitz through money quickly before you even spotted the card had been stolen.”

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