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Origin’40 to launch 50 new UK sites by 2023

Having opened three stores earlier this year, located in Chiswick, Portobello Road and Putney, the retailer said it is eyeing more London sites including Islington and Camden

Origin’40, a CBD specialist retailer, has announced its plans to launch 50 UK sites by the end of 2023.

Having opened three stores earlier this year, located in Chiswick, Portobello Road and Putney, the retailer said it is now eyeing more London sites including Islington and Camden.

The group will also explore larger towns outside of London including St Albans, Guildford and other similar profile locations.

Paul Ephremsen, director of Origin’40, said: “The CBD market is highly fragmented with no real ‘go-to’ consumer retail brand. Hundreds of brands and players are pursuing a D2C online strategy, but we believe ‘real life’ conversations are required to build trust and confidence to educate and convert a curious public into a long-term loyal community.

“Whether you’re an amateur sportsperson, athlete, a wellness enthusiast, a hard-working professional burning the candle at both ends or a naturalist interested in the relationship between nature, healing and mindfulness, our carefully curated collection of premium products provides the solutions to everyone’s needs.”

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