The new store on Silbury Arcade opens a week after Primark opened its largest ever store in Birmingham. The new store at Centre:MK has larger shopping aisles as part of Primark’s new store format offering its entire range of womenswear, childrenswear, menswear and homeware.
Primark arrives following a customer survey conducted by Centre:MK, which found that the clothing retailer was the most wanted store by visitors to the shopping centre.
Primark UK retail director Simon Gibbs said: “We’re delighted to open a second Milton Keynes store in Centre:MK. Today’s opening brings the number of Primark stores to 189 in the UK and 370 internationally and we look forward to continued growth.”
Ed Sellick said on behalf of Centre:MK’s joint owners AustralianSuper and Hermes Investment Management: “The opening of Primark is a huge milestone and highlights the dedication to our strategy of ‘reimagining an icon’ that has seen over £60 million investment across the shopping destination since 2016.
“This includes the recently completed 1400 space new technological multi-storey car park, and £10 million refurbishment of Sunset Walk and award-winning Guest Services area to ensure our visitors have an experience reflective of our status as a leading UK shopping destination. Primark joins centre:mk as the most requested brand by customers, and so we are thrilled to officially announce the opening of this firm fashion favourite.”