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Sainsbury’s expands online delivery capacity

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On this episode of Talking Shop, we are joined by Sammy Allanson, Client Partner Lead for the North of England at business change and transformation specialist Sullivan & Stanley. We break down why the North is one of the UK’s most critical retail growth engines - and why conquering it requires deep local credibility rather than superficial corporate visibility exercises.

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Sainsbury’s has announced plans to expand its online grocery capacity to deliver 700,000 weekly orders by the end of October.

The supermarket is also set to extend delivery times, with early morning orders starting from 6.30am while late night deliveries finish by 11.30pm.

According to Sainsbury’s, new subscriptions were up over 120% in the service’s first week compared to last year.

Nigel Blunt, director of eCommerce at Sainsbury’s, said: ‘‘Doubling our groceries online orders in six months to 700,000 is an incredible milestone. It has been a huge team effort and also demonstrates the strength and flexibility of our online model. 

‘‘Over the past six months, customers have adapted to shopping increasingly online and we’re hearing really positive feedback from shoppers using this service. With our strong availability, outstanding stores and amazing colleagues, we’re ready to serve our customers however and whenever they want to shop.’’

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