Sosandar returns to revenue growth in H1

Sosandar has announced that it has seen its revenues return to growth with a 15% increase in net revenue to £18.7m for the half year ended 30 September 2025, up from the £16.2m it posted in the same period last year.

Furthermore, its own site revenue also returned to growth with a 28% increase versus the prior year. The company said its own site demonstrated “sequential revenue growth in both Q1 and Q2”, driven by a meaningful uplift in site traffic, improved conversion rates, and increased order volumes from both new and existing customers.

The brand did see its loss before tax widen to £1.1m, up from £0.7m, but this was in line with its expectations and reflected its traditional second half weighting of profitability alongside the impact of own stores and M&S cyber incident.

As a result, it believes that trading is in line with its FY26 full year expectations for revenues of £43.6m and profit before tax of £0.4m.

In September, Sosandar launched a new licensed homeware range with Next, which it said has delivered a strong initial performance in line with expectations.

Ali Hall and Julie Lavington, joint-CEOs of Sosandar, said: “We remain incredibly excited for what lies ahead for Sosandar as we leverage the multiple opportunities available to us to expand the brand’s presence across the UK and international markets, progressing towards our goal of becoming one of the leading global womenswear brands.

“The board reiterates its confidence in delivering market expectations for the current financial year with the foundations now in place for sustainable, profitable and cash-generative growth over the medium to long-term.”