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Prosus gets EU clearance for Just Eat Takeaway acquisition

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On this episode of Talking Shop we are joined by Guy White, Founder of Catalyx. After a decade leading global portfolios, Guy launched Catalyx to fix a "broken" innovation process using behavioural science and AI. We discuss uncovering hidden consumer tensions, why traditional focus groups are failing retailers, and how to prove premium value in a competitive market. We also explore the courageous decisions leaders must make to stay relevant.

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Prosus has received European Commission approval for its acquisition of Just Eat Takeaway.com, the final regulatory clearance needed to complete the deal.

The decision allows it to move ahead with plans to expand in food delivery, consumer platforms and artificial intelligence

Prosus aims to scale AI solutions across Just Eat Takeaway’s European operations.

As part of the clearance, Prosus will cut its stake in Delivery Hero to below 10% within 12 months and will not appoint individuals linked to Naspers or Prosus to Delivery Hero’s management or supervisory boards.

The offer period for the deal ends on 1 October 2025. If all conditions are met by then, Prosus said it would declare the offer unconditional within three business days.

Fabricio Bloisi, chief executive of Prosus, said: “We’re thrilled by the European Commission’s swift approval of our acquisition of JET. Innovation doesn’t wait, and we can now get to work quickly, as AI is rapidly reshaping food delivery. This milestone marks a bold investment in Europe’s AI future and strengthens our commitment to the continent.

“With JET’s trusted brand and leading positions, combined with Prosus’s technical expertise and global scale, we’re poised to accelerate growth, enhance customer experiences, and unlock new value for our partners, drivers, and shareholders.”

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