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Frasers to open new Flannels store in Livingston
Image: https://www.flannels.com/images

Frasers to open new Flannels store in Livingston

On this episode of Talking Shop, we're joined by Dan Cate, CEO and Founder of SoldThrough. Dan is a heavyweight retail executive who has spent decades steering the merchandising and digital operations of America’s most iconic retail institutions, from Saks Fifth Avenue and Bloomingdale’s to Century 21 and Lord & Taylor. Today, through his platform SoldThrough, Dan helps international fashion brands cross the Atlantic and crack the notoriously brutal U.S. retail landscape. We break down his journey from the shop floor to the C-suite, the operational indicators that prove a brand is truly ready for international expansion, and how to navigate a fragmented American market without destroying your margins. We also discuss how to balance localised inventory with central efficiency, and the one non-negotiable metric that tells you a product has found genuine market fit.

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The Frasers Group will open a new Flannels store at the Centre shopping centre in Livingston, after committing to take 17,500 sq ft of space with a trading space of 11,000 sq ft across two floors.

The Centre, is a c.856,000 sq ft, 160-unit shopping centre in the Scottish town owned by international real estate firm Hines.

Flannels will house a collection of men’s, women’s and junior luxury designer clothing and accessories and is due to open this Autumn.

James France, head of Global Leasehold Property at Frasers Group, said: “This new site in Livingston, demonstrates our on-going commitment to bricks-and-mortar and investing significantly into key retail destinations. Frasers Group is dedicated to bringing an unrivalled shopping experience to customers with the opening of new, vibrant and elevated stores across the UK.”

Sharon Bloodworth, director of Retail Asset Management at Hines, added: “We are delighted to welcome one of the UK’s leading luxury fashion retailers, Flannels, to The Centre, Livingston which is a fantastic addition to our exciting mix of over 150 stores, eating places and leisure.

“The Centre continues to sign and retain top international retailers to enhance our shoppers experience, ensuring there is something for everyone who visits. We are confident Flannels, which is at the forefront of contemporary fashion retail with an impressive portfolio of designer brands, will be a major success at The Centre.”

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